Dropshipping is an approach to fulfil customers orders that enables eCommerce companies to contract with suppliers to manufacture, package, and ship their products.

Dropshipping on Amazon is the practice of shipping goods directly from a merchant branding them as their goods instead of sending them through Amazon. Sellers should avoid this practice because Amazon does not encourage shipments to be delivered by sellers if they can distribute goods independently or using FBA or Fulfilment by Amazon because it creates the impression to consumers that the goods were not delivered from Amazon. Although drop shipping might be expensive, it is frequently appealing to business owners seeking effectiveness and minimal costs.

Potential benefits of dropshipping are:

  • No maintenance charge– Expenses associated with operating a storage unit or transporting goods to customers are reduced by drop shipping.
  • No start-up cost– Dropshipping is a feasible option for business owners who want to launch a business with no capital outlay because it eliminates the requirement to purchase equipment or other resources to fulfil orders.
  • Multiple platform selling- You can use drop shipping for your company and sell through your website on an online store like Amazon or any social media platform.
  • Flexible Operating location– With drop shipping, you can execute orders wherever you are operating, it gives you the flexibility to work from anywhere.
  • Versatile- Employing suppliers enables you to fulfil more orders while maintaining the same level of inventory that you now store, organise, and deliver.
Potential benefits of dropshipping are
Potential limitations for dropshipping are

Potential limitations for dropshipping are:

  • Highly Competitive: Dropshipping is a very competitive industry because it requires minimal startup money and expenditure.
  • Aesthetic quality: Your engagement in the customer order process is limited, which restricts your ability to watch on and ensure product quality.
  • Fulfilment: You lose control over product selection, packing, and delivery when a dropshipping service manages the fulfilment process.
    Management of inventory: Keeping track of stock may not always be possible.
  • Range of offers: You will have fewer options for special offers and promotions, like packaging or free delivery, because you don’t manage order fulfilment.

For some businesses, dropshipping’s drawbacks may not outweigh its potential benefits. Fortunately, if you want to lower your inventory control and delivery costs, services like dropshipping may be the key. For several merchants, FBA offers a good deal of the benefits of dropshipping without the disadvantages, serving as a kind of middle ground.

Steps to activate dropshipping on Amazon

  • 1. Open an Amazon seller account

    Before you even begin selling on Amazon, one of the most crucial things you must do is select a seller account. There are two account plans available: Individual and Professional. Become a member by visiting Amazon Seller Central. You will have to provide information about your company, including your address and tax data, as well as further identifying and credit card data.

  • 2. Find products that sell well

    Following that, you must thoroughly consider the items you intend to sell directly on Amazon. Considering the fierce competition and need for markups to keep your economy going, the goods you select must strike a fair balance between appeal and cost.

  • 3. Find a suitable supplier

    After choosing the item, you must choose a dropshipping vendor to process the order on your behalf. One must consider aspects like reliability, product price, quality standards, and shipment service while selecting a provider.

  • 4. List your products carefully

    When a customer visits your Amazon store, they only have access to the product listing. Based on the details you’ve provided here, they’ll decide what to buy. You must therefore create catchy product titles and upload eye-catching product photos. Ensure that your title includes all of the common keywords for your product, which is the most crucial thing to do.

  • 5. Boost your product listings

    If you want to generate traffic to your product listings on Amazon, you must properly optimise them for the search algorithms.

    • Product title: Include as many keywords as possible.
    • Quality pixels: Display the item from various perspectives and include scales.
    • Key Features: Put yourself in your customers’ shoes to help them understand and appreciate the product.
    • Product Description: discuss major features and benefits, highlight uses, and back up your assertions.

Conclusion

Dropshipping on Amazon is a fantastic way to boost sales for your brand, regardless of your experience level. Although Amazon dropshipping seems to have a few more limitations than standard dropshipping, the advantages it provides compensate for it. While emphasising entirely your efforts on list building, marketing, getting feedback, and boosting your store’s exposure, try to identify dependable, trustworthy, and high-quality suppliers.